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ACA marketplace plans in La Crosse, Wisconsin (2026)

La Crosse, Wisconsin (population 51,356, ACS 2020-2024), covering ZIP codes 54601, 54602, 54603 sits in La Crosse County, where 37 ACA marketplace plans from 3 insurers are available in 2026 with a benchmark (second-lowest-cost silver) plan at $638 per month for a 40-year-old. 2027 plans for La Crosse County are now available — to compare them and enroll, call United Enrollment Services, a licensed insurance agency, at 1-866-401-4116.

Updated July 23, 2026 · Reviewed by Jason Burns, Editorial Steward
Reviewed by Heather Fabrizio, licensed in Wisconsin (License #20983651) · reviewed Jul 25, 2026

City stats

  • Population: 51,356 (ACS 2020-2024)
  • Uninsured rate: 4.9% (ACS 2020-2024, table S2701)
  • Median household income: $55,866 (ACS 2020-2024, table B19013)

ZIP codes covered

54601, 54602, 54603

Source: GeoNames US postal 2026-07-22.

Five lowest-cost plans in La Crosse County (age 40)

  • Quartz — QUARTZ GUNDERSEN PERFORMANCE BRONZE $10,150 DED · Expanded Bronze · $456.84/mo · deductible $10,150 · MOOP $10,600
  • Quartz — QUARTZ GUNDERSEN PERFORMANCE BRONZE (DENTAL & VISION) $10,150 DED · Expanded Bronze · $472.23/mo · deductible $10,150 · MOOP $10,600
  • Quartz — QUARTZ GUNDERSEN PERFORMANCE CATASTROPHIC $10,600 DED · Catastrophic · $479.54/mo · deductible $10,600 · MOOP $10,600
  • Medica — Engage by Medica Bronze Share · Expanded Bronze · $494.09/mo · deductible $8,000 · MOOP $10,600
  • Quartz — QUARTZ GUNDERSEN PERFORMANCE BRONZE STANDARD EASY PRICING · Expanded Bronze · $498.09/mo · deductible $7,500 · MOOP $10,000

See the full La Crosse County plan table with every issuer, metal tier, and cost-sharing figure →

Subsidy context for 2026

The enhanced premium tax credits from the American Rescue Plan Act and the Inflation Reduction Act expired December 31, 2025, so for plan year 2026 the pre-2021 ACA subsidy structure returns — households above 400% of the federal poverty level receive no premium tax credit at all, and lower-income households pay a larger share of the benchmark plan's premium (Congressional Research Service report R48290; KFF's 2026 premium tracker).

Sources

Other cities in Wisconsin

Browse every U.S. city with 2026 marketplace data →

See the plain-English answer version →